46 days!?!

Story posted on 13 18, 2007

I may need to recount this but the other day I noticed that CNN reported there are less than 90 days left in the year. The I did the math and realized that there are less than 46 working days (subtracting holidays and weekends) until the new year! I am dizzy with panic! What is your company focused on? Closing deals, budgeting for the New Year or launching new product? Have you done your end of the year PR checklist? Do you know what you launch schedule is for Q1 and Q2? Here is a list of things I am working on for clients in order to button up the year and jump start the next:

- Update media list, editorial calendar and speaking calendar
- Begin applying for 08 conferences and speaking opportunities
- Finalize and gain approvals for customer case studies and white papers that are still in the works
- Meet with marketing and product teams to brainstorm 08 launches
- Pitch analysts for briefings this year for early Q1 announcements
- Attend the last of the conferences and tradeshows

Did I forget anything?